You have, perhaps, 600 employees. A good dozen of them are Rubashkins. Yet, somehow, when the media comes, only…
…one is quoted, Getzel Rubashkin, who still claims to be speaking as an individual, not as a company representative and who finds hours every day to blog about the company – even though, he claims, PR is not his job. How does the media manage to find this 'non-spokesman' with such clock-like regularity? Why is it that this 'non-spokesman' is always available to speak?
It's 'serendipity,' Rubashkin-style. (That's called deception in the real world.)
Another example, this one from the AP:
.…Outside several rooms in the plant, doorways bear mezuzahs, small cases containing Hebrew verses from the Torah.
"You see it and you are reminded of your commitment to do good," said Getzel Rubashkin, a plant employee and grandson of the plant's owner.
Rubashkin said he believed the plant could recover but that it needed to burnish its image.
"We don't have much of a PR arm," he said.
Earlier this month, a group of rabbis toured the plant and spoke to workers about their conditions. They left satisfied that the plant was safe and properly treating its kosher food, said Rabbi Dovid Eliezrie, a California rabbi sympathetic to the Rubashkin family.
Plant manager Abrahams said such openness is now part of the company's strategy, and workers are focused on day-to-day operations, not the plant's notoriety.…
Agriprocessors is very open – just like a Potemkin Village.
[Hat Tip: Archie.]