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May 05, 2005

PETA Officially Apologizes For "Holocaust On Your Plate"

PETA's founder Ingrid Newkirk has officially apologized for PETA's notorious "Holocaust On Your Plate" campaign. Note that the material used as the basis of that campaign was not considered to be controversial – until PETA used it in graphic fashion.

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I think more than anything the venue for the message didn't go over big. But note that the analogy that abitrarily devaluing life is wrong-- whether animal suffering or the Holocaust -- is hardly new.

It's been floated around by Helmut Kaplan, Isaac Bashevis Singer, Theodor Adorno, and J.M. Coetzee.

And as Newkirk's apology mentions, the campaign was based off a very favorably reviewed book which I highly highly recommend-- Charles Patterson's Eternal Trebliinka.

Sadly, having PETA involved in the kosher slaughter shanda at Agriprocessors was as much a curse as a blessing. Every local Orthodox rabbi I spoke with had received their OU "talking points" after the news first broke that played on PETA's previous radical activities. PETA should have turned the tape over to a more credible group and stayed out of the limelight if they really wanted to have the most positive impact. It was almost too easy to focus a defense based upon PETA's reputation instead of the actual issues raised by the video; it was a pathetic effort by the rabbis, but one that has largely been a success in this case.

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